Allison Daskam, Founder
Messaging and Content
Allison's favorite thing about content is that it's an art and a science. She loves solving problems with words.
After 20+ years of writing for brands, Allison is adamant about two things: Know your goals and your audience. She uses these as the building blocks in her approach to messaging platforms, website content, marketing campaigns and SEO.
Allison loves running a business and cares as much about client relationships as she does deliverables.
Favorite travel destination: New Zealand
Connect: allison@artandsciencecom.com
Cory Fechner
Analytics and Research
Cory connects the dots between data and users. His background as a data scientist and full-stack marketer makes him a driving force in analytics.
He's a strong advocate of Web Analytics 4.0 and behavior-based optimization—using quality data to enhance audience experience, increase conversions and drive website performance.
When Cory isn't crunching numbers, he's fishing, hunting or competing in extreme sports.
Favorite travel destination: Central America
Connect: cory@artandsciencecom.com
Natasha Ordonez
Project Management
Natasha's attention to detail is her super power.
Whether it's developing a timeline, managing project deliverables or communicating with stakeholders, Natasha takes pride in a job well done.
Natasha's positive attitude makes her easy to work with and a joy to be around.
She's known for coming up with quick solutions and making sure clients have everything they need.
Favorite travel destination: Iceland
Connect: natasha@artandsciencecom.com
What clients have to say
Allison just has that spark—the brain of a researcher and the ideas of a creative. She has an ingenious ability to synthesize information, ask good questions and create a roadmap for success.
Working with Art & Science was a no-brainer. They quickly absorbed information about a complex business and used insights to help us hit the right audience with a compelling message.
You can tell Art & Science the goal, and they figure out how to get there. It’s rare to find people you can trust to navigate systems like they do. They own projects, stay focused and deliver results.